11 January 2015 | Articles, Articles 2015, Marketing | By Christophe Lachnitt
Amateur Stars Carve The Lion’s Share Of YouTube’s 10 Most Profitable Channels
OpenSlate has estimated their 2014 revenues based on “a formula of total monthly views and subscriptions.”
- DisneyCollectorBR: 380 million monthly views, 3.4 million subscribers and $4.9 million in annual revenue.
- TaylorSwiftVEVO: 341 million monthly views, 11 million subscribers and $4.1 million in annual revenue.
- PewDiePie: 323 million monthly views, 34 million subscribers and $4 million in annual revenue.
- LittleBabyBum: 270 million monthly views, 1.5 million subscribers and $3.5 million in annual revenue.
- EMImusic: 255 million monthly views, 2.9 million subscribers and $3.1 million in annual revenue.
- Get Movies: 225 million monthly views, 2.7 million subscribers and $2.7 million in annual revenue.
- Movie Clips Trailers: 218 million monthly views, 6 million subscribers and $2.7 million in annual revenue.
- Spinnin ‘Records: 200 million monthly views, 8 million subscribers and $2.5 million in annual revenue.
- WWE: 190 million views per month, 4.8 million subscribers and $2.4 million in annual revenue.
- StampyLongHead: 189 million monthly views, 4.8 million subscribers and $2.4 million in annual revenue.
This ranking illustrates the revolution that is occurring in the entertainment industry.
Notoriety, popularity, and monetization capacity are increasingly driven by digital media and decreasingly by traditional media (TV, magazines …).