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Communications.Management.Marketing

Truth Is Just Perception

Tag Archives: Retail

Geolocation, Retail’s Next Big Bet

On the occasion of Paris Retail Week, let’s have a look at the new service offered by Foursquare, a location-based recommendation app, to retail advertisers.

The Starbucks Theorem

The Seattle brand focuses as much on the quality of the human relationship as it does on the excellence of the coffee it serves.

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