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Truth Is Just Perception

Tag Archives: Image

CEOs Should Embrace Twitter

This is the conclusion of a study carried out by a team from the Universities of Illinois and Washington.

Employer Branding Is Evolving

The concept of employer branding was born in the mid-1990s. It flourished in the 2000s when the competition for talent became fiercer than ever.

The Management Lesson Of John F. Kennedy

An extraordinary quote from JFK describing his relationship with Theodore Sorensen, his ghostwriter and special adviser, defines what all communicators should be.

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