Are You Addicted To Managing Emergencies?
28 April 2013
Meeting deadlines is crucial for any manager, and even more in the fields of marketing and communications. However, this requirement should not become addictive.
Communications.Management.Marketing
Truth Is Just Perception
Tag Archives: Internet
Book Review: “The Future Of The Internet And How To Stop It” By Jonathan Zittrain (2008, 352 Pages)
22 December 2012
Back to the future.
Book Review: “The Cognitive Surplus: How Technology Makes Consumers Into Collaborators” By Clay Shirky (2010, 256 Pages)
15 December 2012
The cognitive dearth.
Book Review: “The Signal And The Noise, Why So Many Predictions Fail – But Some Don’t” By Nate Silver (2012, 544 Pages)
2 December 2012
Much more signal than noise.
A Communicator Is A Content Creator
11 November 2012
Be careful not to confuse a communicator and a decorator.
Leave Absolute To Vodka
26 August 2012
Apple provides a great example that promising the absolute perfection is the most powerful – but also the most risky – positioning for a brand.