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Communications.Management.Marketing

Truth Is Just Perception

Marketing

Geolocation, Retail’s Next Big Bet

On the occasion of Paris Retail Week, let’s have a look at the new service offered by Foursquare, a location-based recommendation app, to retail advertisers.

And, In The End, Content Wins

I regularly mention on Superception my belief that quality content trumps all other factors when it comes to the success of media entities and brands alike.

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