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Communications.Management.Marketing

Truth Is Just Perception

Articles 2015

Ad Blocking Is Piracy

First, the digital industry explained to content producers and distributors that they had to offer their products for free on the web and monetize them through advertising. Now, it also wants to suppress this revenue stream. This is absurd from both a business and moral standpoint.

Employer Branding Is Evolving

The concept of employer branding was born in the mid-1990s. It flourished in the 2000s when the competition for talent became fiercer than ever.

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