Communications Departments Run The Same Risk Of Obsolescence As Traditional Media
25 June 2017
In both cases, the danger lies in an excessive focus on the distribution rather than the production of content.
Communications.Management.Marketing
25 June 2017
In both cases, the danger lies in an excessive focus on the distribution rather than the production of content.
1 May 2017
While it is often neglected by B2B corporations, branding is the main asset of B2C companies.
2 April 2017
Everywhere, it is a cause of fragmentation.
19 March 2017
Journalists and populists often have the same ethical principles because they serve the same people.
12 March 2017
It is time to stop accusing the digital revolution of spreading fake news and to examine our own responsibilities.
26 February 2017
More than in any other trade, it is important to help, rather than please, one’s boss.
2 February 2017
Its main innovations impair the ability of individuals and organizations to communicate.
16 October 2016
The sudden rise to stardom and fall from grace of Kenneth Bone, one of the undecided voters who questioned Hillary Clinton and Donald Trump during their second debate, reveals a worrying trend for the media.
4 September 2016
Our survival depends on our brain’s laziness.
24 July 2016
The microblogging network has permanently suspended the account of Milo Yiannopoulos (@nero), one of its most famous trolls.
19 June 2016
A joint study by Millward Brown and The Ad Council explores the media mix used to drive charitable donations. But another aspect may have an even greater impact.