Head Of Communications Or Head Of Manipulation?
15 May 2021
When it comes to communications, there are only two types of companies.
Communications.Management.Marketing
15 May 2021
When it comes to communications, there are only two types of companies.
24 January 2021
With him, it was all about curiosity.
13 July 2020
Mark Zuckerberg’s historical responsibility is commensurate with his company’s success.
1 July 2020
The growing polarization of the public debate raises with new urgency the question of the role of the news media.
26 November 2019
The digital revolution encompasses four revolutions. Each has major consequences in terms of management, motivation and employee communications.
29 March 2019
Social networks are the greatest geopolitical threat to world peace since the Berlin crisis.
5 February 2018
There is probably no ideal blueprint since communications departments now operate in an extraordinarily fast-moving environment. But let’s give it a try.
11 December 2017
The digital, social and mobile revolution has dramatically accelerated access to information.
26 November 2017
Monetization issues are at the heart of the problem: Digital advertising’s business model doesn’t work much better than that of print media.
19 November 2017
Two recent events provide me with an opportunity to reflect on what differentiates major news media from their new competitors.
12 November 2017
The intrinsic advantages of digital media are said to make it the ultimate communications vehicle. Many believe that offline activities, including events, are on the verge of becoming commodities and that digital strategies are universally taking over.