Communications Departments Run The Same Risk Of Obsolescence As Traditional Media
25 June 2017
In both cases, the danger lies in an excessive focus on the distribution rather than the production of content.
Communications.Management.Marketing
Truth Is Just Perception
Tag Archives: Digital
Digital Reshapes The Economic, Media And Political Fields In Opposite Ways
2 April 2017
Everywhere, it is a cause of fragmentation.
Is Digital Advertising Really Better Than Traditional Advertising?
26 March 2017
Behind that provocative question is an increasingly unpleasant reality for advertisers.
Let’s Stop Blaming The Internet For Fake News
12 March 2017
It is time to stop accusing the digital revolution of spreading fake news and to examine our own responsibilities.
The Digital Revolution Is Mutating Into The Terror
2 February 2017
Its main innovations impair the ability of individuals and organizations to communicate.
Too Much Journalism Kills Journalism
16 October 2016
The sudden rise to stardom and fall from grace of Kenneth Bone, one of the undecided voters who questioned Hillary Clinton and Donald Trump during their second debate, reveals a worrying trend for the media.
Television vs. Mobile Applications: Same Usage Concentration?
2 October 2016
Paradoxically, perhaps, the endless fragmentation of the media industry leads to an increasing usage concentration.
TV Consumption Increases And Decreases At The Same Time
10 July 2016
It depends on what television we speak of.
Sale Of The New Republic: Is The Press Doomed?
17 January 2016
Facebook cofounder Chris Hughes acquired the venerable magazine in 2012 and is now putting it up for sale.
One Of The Main Arguments Of Ad-Blocking Advocates Is Inadmissible
20 September 2015
The release of iOS 9, the new version of Apple’s mobile operating system, which allows ad blocking in the Safari Internet browser, sparked yet another online debate about this technology.
Ad Blocking Is Piracy
14 June 2015
First, the digital industry explained to content producers and distributors that they had to offer their products for free on the web and monetize them through advertising. Now, it also wants to suppress this revenue stream. This is absurd from both a business and moral standpoint.
What Future For Industry Events In The Digital Age?
22 March 2015
The gathering of the hi-tech industry in Austin this week for South by Southwest (SXSW) reveals an obvious paradox.